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Biotherm Adds Positive Luxury’s Butterfly Mark

Joins YSL, Kiehl's in online community that showcases sustainability and social responsibility.

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By: Christine Esposito

Editor-in-Chief

Biotherm has been awarded Positive Luxury‘s prestigious Butterfly Mark, joining fellow luxury L’Oréal Group brands Kiehl’s and YSL to have been awarded the mark following a rigorous assessment that takes into account governance, social framework, environmental framework, philanthropy, and innovation.   Positive Luxury is an online platform that empowers consumers to buy better by showcasing luxury brands that care. The company’s interactive Butterfly Mark builds trust through transparency, dee...

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